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OUR BIGGEST SALE OF THE YEAR
30% OFF EVERYTHING + FREE GIFTS
Black Friday is here! Shop our sale now and secure your pure beauty must-haves with an exclusive 30% OFF EVERYTHING ! Plus, enjoy FREE GIFTS with purchase—your VIP access to beauty deals starts now!
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Naturopath formulated beauty, so pure you could eat it.
Committed to transparency and authenticity so you can feel confident in any skin you’re in.
Beauty Editor Approved
Unlock Up to Three Free Gifts
DON'T MISS YOUR FREE GIFTS
Celebrate Black Friday with up to three free gifts added to your cart based on your spend! Treat yourself and enjoy extra goodies on us while you shop.
Our Story
Edible Beauty beginnings
Pure. Active Naturopathic
“As a Naturopath working in a Sydney fertility clinic, I was fed up with the lack of skincare that was safe and clean, especially for pregnant women. So, I created a range of products that is so pure you could eat it.”
Meet Our Founder
Real People, Real Reviews
We're proud to have more than 1000, 5 star reviews
Love this product!
"A facelift without needles. Plumps skin and smooths out lines. And a little product goes a long way. Worth the money. Will be reordering."
- Jaqui F
Obsessed!
"I am obsessed with these products. I have used a range of different brands, trying to stick with all vegan and natural ingredients. This is by far my favourite."
- Lucy M
Spa in a Jar!
“This sleeping mask is like a spa day in a jar. It has really helped with hydration, as well as keeping breakouts under control. My skin feels rejuvenated and refreshed after using this mask.”
- Jaymie G
It Feels So Good!
"I love the No.3 serum. I have combination skin, but it never feels too heavy. The formula sinks in beautifully and my skin has never felt better. Even now well into my 30's I rarely feel the need to wear makeup it feels so good."
- Caitlin P