How Aussie mum turned health struggle into ‘life-changing’ edible beauty range

By Emma Levett, for Who

 

 

As a teenager you feel invincible. Health worries are for old people and the idea a doctor could hand you a life-changing diagnosis is nowhere near front of mind.

But that’s exactly what happened to Anna Mitsios when she was just 18.

A trip to her doctor and a few routine tests uncovered that she had Type 1 Diabetes, a lifelong autoimmune condition. It meant she would need daily insulin injections and to keep a keen eye on her health moving forward.

Initially Anna started looking for natural solutions and herbal remedies to manage her condition and, as well as these changes to her lifestyle, her diagnosis eventually saw her choose a career in the health industry, as a naturopath.

 

“Back in 2014 I was working as a naturopath in a fertility clinic in Sydney,” Mitsios said. “I was recommending clients use natural products on their skin. I was seeing all types of women come through with PCOS, endometriosis, infertility and I was putting them on some hard core regimes because I was really wanting them to use natural products for their skin.”

There was one problem though. She couldn’t find many skin products out there that were pure enough, edible even.

“I started to make it my mission to make these products myself,” Mitsios said.

Mixing ingredients in her kitchen she started sharing them with her friends and family and it wasn’t long before she developed a core product line, which became the beginning of her skincare brand, Edible Beauty.

Using food-grade ingredients like native Australian extracts, vitamins, herbs, nourishing oils, and clinically proven botanicals, her products are as effective as they are pure.

So pure in fact that they are literally good enough to eat (although while possible, eating face cream isn’t what it’s designed for!)

 

 

Not only is Mitsios’ Edible Beauty free of the usual nasties like parabens, mineral oils and formaldehyde, it’s also free from other endocrine disrupting and irritating ingredients like silicones, synthetic fragrances, and high-allergen essential oils.

It means anyone with health issues or whose pregnant or who generally wants to use natural and pure ingredients on their skin is safe to use Edible Beauty products.

And, as well as being scientifically-backed, the proof is in the reviews.

Customers rave about the visible improvements in their skin’s health and appearance, and many share stories of how the brand’s holistic approach has positively impacted their overall wellbeing.

“This brand changed my life! My skin is amazing now. I don’t have to wear foundation everyday anymore to hide my complexion,” said one customer.

 

The Exotic Goddess Ageless Serum
Shoppers enthuse over the Exotic Goddess Ageless Serum. (Edible Beauty)

 

Best selling products with over 700 positive reviews include Edible Beauty’s No.3 Exotic Goddess Ageless Serum.

Made with naturally derived vitamin c this is designed to brighten skin, combat water loss and amplify plumpness for smoother, firmer and more youthful skin.

“Obsessed with this serum,” said one review.

“Have tried so many other hydration serums and always come back to this one. Always makes my sensitive combo skin feel so nourished and fresh.”

“My fav,” said another. “I’ve used this each morning for the last 6 months and have noticed my fine lines/dehydration lines have gone.”

 

A before and after photo of a women after using the Edible Beauty sleep mask
This shopper raved about the brand’s sleep mask. (Edible Beauty)

 

The Goddess on the Go Lipbalm is another super popular purchase.

“I have a medical condition that causes me to have a dry mouth and dry, cracked lips all year round. I’ve bought every kind of lip balm, but this is by far the best one. I combine it with the lip scrub and it has made a huge difference. Thank you for such a great product!” said one happy customer.

Love a good deal? Head to the WHO shopping section.

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Daisy Thompson

BComm&Media (MktgComm)

Daisy holds a Bachelor's degree in Communications and Media (Marketing) and brings her passion for beauty, health, and wellness to the Edible Beauty team. With a lifelong interest in natural skin remedies, Daisy has personally experimented with solutions for skin conditions such as eczema and hormonal imbalances, fostering a strong belief in the efficacy of botanical actives. As a competitive bodybuilder, she is dedicated to enhancing her health and vitality through natural methods, supporting her vibrant and healthy lifestyle.

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